26
May
Coupons, Marketing Articles // No Comments
With all of the “Deal of the Day” sites like Groupon popping up selling off gift cards at half their face Value, the question of profitability often arises. Here is a good article weighing the options for advertisers.
Click below to read the article at Business News Daily.
Coupons for Business | Best Daily Deals | Business News Daily.
A third of businesses don’t make money from promotions on socially charged buying site Groupon, says a new study. Consumers who use the deal-of-the-day web site don’t make return visits to the businesses offering discounts, don’t spend much and don’t tip well, says the study from Rice University’s Jesse H. Jones Graduate School of Business.
via Study: One Third of Businesses Don’t Profit from Groupon Deal.
